Getting digital marketing
down to A science

 Formula

Our formula combines financial metrics with tracking technologies to drive online growth for your business.

 

FINANCIAL PERFORMANCE

 

 

TECH LAB

 

 

DIGITAL GROWTH

 

Services

Services

FINANCIAL PERFORMANCE1

Search engines, social media, web display advertising—there are multiple channels to help you acquire clients and drive revenue. But which ones yield the best return on investment?

Our marketing and financial performance audits help you make smarter—and leaner—marketing investments.

TECH LAB2

Your website holds unexploited potential.

Discover how tracking technologies can help you leverage existing website traffic and measure campaign effectiveness.

Multiply your sales leads

Multiply your sales leads

Identify your B2B visitors and pinpoint the most attractive business opportunities.

VisitorTrack technology shows you which businesses have visited your site, which prospects seem interested in your products and services, and who at the company to contact. This business-to-business sales tool is easy to install and use, and will supercharge your business development!

To learn more visit our Visitortrack page.


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User Experience/Interface Optimisation

UX / UI

User Experience/Interface Optimisation

Leverage the strong points of your website and attract more clients.

Heatmapping and A/B Testing technologies allow you to see where on your site visitors tend to spend time, and which sections of your site bring visitors closer to becoming a client (through a phone call, submitting a contact form, etc.). By focusing on and developing the elements that lead to a sale, we’ll help you improve your conversion rate.



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Benefit from our powerful call analysis software

Benefit from our powerful call analysis software by assigning a call tracking number to each unique marketing campaign.

Assigning a call tracking number to your marketing campaigns will allow you to easily understand which campaigns result in quality calls. You’ll also learn precisely which calls bring you revenue and new clients. With this knowledge you’ll be able to completely adapt your marketing strategies to ensure real results and a better return on investment.


Calltrack takes call analytics a step further with keyword-level call tracking

To learn more, visit our calltrack page.
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DIGITAL GROWTH3

Whether it’s via targeted social media or search engine campaigns, our web-based marketing strategies are tailored to meet your business objectives.

Expand your market reach. Accelerate lead generation.

Your challenges, our fuel

Are my current digital campaigns performing well? Are they bringing me new business?
We evaluate a campaign with the help of financial performance indicators such as the cost per lead, the acquisition cost of a client, and the value of a client, for each of the different business initiatives of a campaign. This analysis allows us to estimate your return on investment. In light of these results, we’ll help you to better strategize your upcoming web marketing campaigns by comparing them with other client acquisition channels.
I want to increase my business revenue using the web. Where do I start?
The first step always involves establishing your growth objectives. We will determine the current state of your online presence and examine the positioning of your competition. We’ll examine by what means we can best reach your clientele (social media, search engines, blogs, etc.) and influence them during the online customer journey. The next step is drafting a strategic road map, determining the appropriate budget to reach your growth objectives.
Will I need a new website, or can I simply improve the one I have now?
We implement a design practice centred on conversion; on encouraging potential clients to contact you, to register for a newsletter, or to take the first steps in becoming your client. Many people now use phones or tablets to consult the web. If your website is several years old, it’s possible certain adjustments are required to make it mobile-friendly. We use technologies that allow us to evaluate the user experience and to accordingly adjust the interface, making the design more intuitive for your clients. Note that in some cases a redesign of your website will be needed to obtain optimal results.
I want to generate more leads for my B2B sales team. How can I do this?
The web has permanently changed our buying habits, not only as consumers, but also in a business context. While B2B business development presents particular challenges, there are many available options to generate leads. Visit our B2B Blog to learn more about these strategies, and our VisitorTrack page to learn about the technology that identifies anonymous visitors on your website.
Are my current digital campaigns performing well? Are they bringing me new business?
We evaluate a campaign with the help of financial performance indicators such as the cost per lead, the acquisition cost of a client, and the value of a client, for each of the different business initiatives of a campaign. This analysis allows us to estimate your return on investment. In light of these results, we’ll help you to better strategize your upcoming web marketing campaigns by comparing them with other client acquisition channels.
I want to increase my business revenue using the web. Where do I start?
The first step always involves establishing your growth objectives. We will determine the current state of your online presence and examine the positioning of your competition. We’ll examine by what means we can best reach your clientele (social media, search engines, blogs, etc.) and influence them during the online customer journey. The next step is drafting a strategic road map, determining the appropriate budget to reach your growth objectives.
Will I need a new website, or can I simply improve the one I have now?
We implement a design practice centred on conversion; on encouraging potential clients to contact you, to register for a newsletter, or to take the first steps in becoming your client. Many people now use phones or tablets to consult the web. If your website is several years old, it’s possible certain adjustments are required to make it mobile-friendly. We use technologies that allow us to evaluate the user experience and to accordingly adjust the interface, making the design more intuitive for your clients. Note that in some cases a redesign of your website will be needed to obtain optimal results.
I want to generate more leads for my B2B sales team. How can I do this?
The web has permanently changed our buying habits, not only as consumers, but also in a business context. While B2B business development presents particular challenges, there are many available options to generate leads. Visit our B2B Blog to learn more about these strategies, and our VisitorTrack page to learn about the technology that identifies anonymous visitors on your website.

Get Answers

Customer Experience

PH DIGITAL DNA

Located in Montreal, PH DIGITAL serves clients across North America and Europe.


Our ultimate mission is to ensure that your marketing spend yields the highest returns. To that end, we specialize in identifying the customer-acquisition channels with the most growth potential and deploy technologies and strategies to execute across them. We have this down to a science.

Are you ready for measurable results?

Contact Us

14 + 2 =

P – 514.569.6808

H – 514.266.3737

P – 514.569.6808

H – 514.266.3737

4035 Saint-Ambroise, Suite 216
Montréal, QC
H4C 2E1